Some Writing
Sex & Startups
Co-authored by Mara Zepeda (in 2016!), this is the essay that started a movement. It’s critique of startup culture's "liquidity event" mentality and a call for companies built around purpose, not just profit. And it sparked thousands of responses from founders around the world — and led directly to Zebras Unite.
Art by Arthur Jones
Zebras Fix What Unicorns Break
The follow-up manifesto to Sex & Startups that named a new kind of company — and a global movement. Coined the term "zebra startup" to describe businesses that are both profitable and purposeful, real not mythological, and built to survive through cooperation rather than domination. Referenced in publications from the New York Times to Nikkei.
Fun fact: two of the founders are Mara ZEpeda & Jenn BRAndel. ;)
AI Couldn't Care Less. Journalists Will Care More.
A counterintuitive argument for doubling down on what machines can't replicate: genuine human care. Includes Bingo Card! Published in NiemanLab's annual predictions series, which draws some of the most widely circulated voices in journalism.